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O'Connor Connective
As a newspaper journalist for more than 25 years, I can’t help but think just how “prehistoric” the process of cultivating stories was when I broke into the biz as a college student working for the school paper in the early 1990s. Research meant occasionally walking about a mile across campus to the library to...
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Today, from City Hall in De Pere, Jim and Miriam Mulva announced in front of a packed room of City of De Pere, Brown County Government and State of Wisconsin representatives, other community leaders and the local media that the Mulva Cultural Center has expanded in scope to a $50 million gift to their hometown and the...
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If you’re like most organizations in the New North, you’re trying to recruit talent that has a culture fit. And you want to retain the talent you already have. This is an exciting time for business growth in Northeast Wisconsin, but it’s also a challenging time for filling positions. In a recent article from Forbes...
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What a great day in Greater Green Bay as Encompass Early Education and Care, Inc. celebrated its 100th birthday with an eye on the future by unveiling a new logo. We were honored to partner with Encompass on the creation of this new identity going forward. This organization started Feb. 19, 1919 — six months...
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Marketing consultant Michelle Dejno is named Vice President; communications professional Todd McMahon is elevated to Project and Media Relations Manager. As the company continues to advance its work of aligning business strategy and communication strategy for growth, O’Connor Connective is elevating two team members to serve the strategic marketing communications needs of the New North...
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Now that we’re in the new year, many of us are energized to implement new tactics and strategies to not only achieve, but exceed, our company’s goals. But how do you factor in customer research? Insight from your patrons – or donors, if you’re a nonprofit – should be an integral element of your strategic...
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So nice to have two helpings of good news in the news during the holidays. First, thank you to The Press Times – Ashwaubenon, De Pere, Howard, Suamico & Hobart newspaper for devoting a well-written business feature to the opening of The Connective: A Place for Women in Business in downtown De Pere. The doors are open...
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A unique mixture of right- and left-brain thinking brings creative strategist Joe Bergner to O’Connor Connective as a Brand Consultant. With a background in both design and brand development, including founder and head of creative at a local ad agency for more than 20 years, Bergner’s experience in all aspects of the creative process has...
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Prior to social media, organizations didn’t have as much direct and immediate feedback with consumers and the general public as they do now. How fortune we are today to have ongoing communication with those we seek to engage. However, this constant feedback can be a bit overwhelming. As an organizational leader, what do you need...
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We not only have a published book author on our team, but an award-winning one as well. We congratulate Communications Specialist Melissa Gorzelanczyk for being selected the winner of the 2018 Mill Prize for short fiction at the Fox Cities Book Festival in Neenah on Sunday. The creatively talented Melissa entered an excerpt from her...
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