O'Connor Connective Public Relations for Sharon Hulce Book Release

Employment Resource Group

Key Message Development
Public Relations
Content Development

Early in 2020, iconic American business magazine Forbes published a book written by Appleton entrepreneur Sharon Hulce, president and CEO of executive search firm Employment Resource Group, Inc. (ERG). The national release of the book titled “A Well Done Professional Midlife Crisis” explores how those who have lost the joy in their jobs can find passion and energy again later in their careers. ERG partnered with O’Connor Connective to drive publicity for the book in Wisconsin as well as position Sharon as an industry expert at a critical time in the state’s quest for talent.