Staying in the Spotlight

Your business has good news to share — maybe you won an award or added new employees. Ten years ago, sending out a standard news release was all you needed...
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A Wisconsin Beach in Winter: And other things I need for my own mental health

You can’t take care of others if you aren’t taking care of yourself, they say. But not me, right? I’ve got things to do, people who need me, things that...
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Customer Connection: Keys to understanding what they want

Sue, a small business owner, came to us with a problem: she wanted more repeat customers. She wanted to better understand her customers’ needs and what she could do to...
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Our Regional Brand Can Help You Recruit Talent

Our Regional Brand Can Help You Recruit Talent Now’s the time for your organization to show it off as a part of your strategy. I’ve been paying attention to the...
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