If you’re like most organizations in the New North, you’re trying to recruit talent that has a culture fit. And you want to retain the talent you already have. This is an exciting time for business growth in Northeast Wisconsin, but it’s also a challenging time for filling positions. In a recent article from Forbes...Continue Reading

Now that we’re in the new year, many of us are energized to implement new tactics and strategies to not only achieve, but exceed, our company’s goals. But how do you factor in customer research? Insight from your patrons – or donors, if you’re a nonprofit – should be an integral element of your strategic...Continue Reading

Prior to social media, organizations didn’t have as much direct and immediate feedback with consumers and the general public as they do now. How fortune we are today to have ongoing communication with those we seek to engage. However, this constant feedback can be a bit overwhelming. As an organizational leader, what do you need...Continue Reading

An article grounded in academic research to ensure teams stay positive and productive. Organizations rely on teams to improve productivity, work quality, employee engagement, organizational harmony and attitudes. However, these group environments aren’t always positive. Negative communication can occur if not well managed; leading to frustration, distraction and employee departure. Ultimately, negative communication hurts, distracts...Continue Reading

All kinds of rites of passage are happening in Wisconsin the next few weeks. Young children are entering school for the first time. Adolescents are moving on up to high school. Older teenagers and adults are starting college. And working professionals with college undergraduate degrees are expanding their knowledge and career opportunities by jumping into...Continue Reading

Strategic marketing communications helps bring a vision to reality, and through a solid communications strategy, you can make smart, strategic decisions for growth – one might say it can even give you a green thumb. Here are four steps to help your strategy grow—not too different than nurturing your favorite flowers this time of year....Continue Reading

Here are four recruitment and retention strategies to put the right people on your team.   Gone are the days of “employer choice,” where organizations freely select whom they hire and when. Today’s workforce is different. This spring, we will have a new group of college grads looking for the best fit for them. So,...Continue Reading

Crisis happens. Today’s news reminds us that unfortunate events can happen in the workplace, in our schools and throughout the community. Is your organization prepared to effectively manage a crisis situation? You can’t predict what will happen, but you can prepare: Anticipate Crises of all kinds can affect your organization. Anticipate them and make it...Continue Reading

Christmas and New Year’s create the ideal time for employee engagement. The holidays! Full of energy, cheer and sparkle. And the perfect time to think about how you can make the holidays magical – and meaningful – for your employees. The holidays provide a great opportunity to live out your mission, vision and values. As...Continue Reading