Learn how to build a smarter marketing budget, prioritize high-impact investments, test new strategies, and use AI to improve ROI and decision-making.Continue Reading
Reinforces O’Connor Connective’s commitment to fostering meaningful connections between clients, media partners and the community DE PERE, Wis. — O’Connor Connective, a strategy-driven marketing and communications consultancy known for elevating purpose-driven organizations, is pleased to welcome Mallory Allen as its public relations account manager. Allen brings valuable professional experience in numerous areas, including media outreach...Continue Reading
Firm launches new leadership model as company grows DE PERE, Wis. — O’Connor Connective, a strategy-driven marketing and communications consultancy known for elevating purpose-driven organizations, announces leadership updates that reflect its continued investment in people, clients and community. The updates include the promotion of Joanna Schreurs to Marketing Director, the hiring of Heather Bawyn as...Continue Reading
Joanna Schreurs Joins O’Connor Connective as Brand Consultant O’Connor Connective, a strategy-driven marketing and communications consultancy known for elevating purpose-driven organizations, is pleased to announce the addition of Joanna Schreurs as the organization’s Brand Consultant. Schreurs brings more than 15 years of marketing and communications expertise across the financial, construction, manufacturing and higher education sectors. She...Continue Reading
As a Wisconsin leader, you know the waves of change aren’t calming any time soon. You and your organization need to navigate these waters quickly to stay ahead.Continue Reading
Strengthening Digital Capabilities in Rapidly Changing Communication Climate O’Connor Connective, a strategic communications consulting firm dedicated to advancing community-minded leaders and their organizations, announces the addition of Gabriela (Gabi) Amaro to its team as a web developer and designer. This hire underscores the company’s commitment to delivering impactful results for our clients through digital, strategic...Continue Reading
Originally published in The NEW Business Review: Place & Purpose, Jan/Feb/March 2024 edition and reprinted with permission. Water drew me here. Looking out of a Burke Hall window on my St. Norbert College tour, I could see the Fox River. That view eased my college selection, and I chose to leave home for this new...Continue Reading
Email marketing can be a powerful tool for connecting with your audience and driving business growth. But with so much competition, standing out from the crowd can be a real challenge. That’s why we’re excited to share the 4T’s of email: timing, testing, targeting, and tone – the four key components that can make or...Continue Reading
Building projects are prime opportunities for organizations to showcase their achievements, values, and future plans. It’s a perfect chance to excel in public relations and leave a lasting impression on your audience. The groundbreaking serves as a natural PR event, bringing everyone involved together and providing a visually compelling activity. Crafting a narrative during this...Continue Reading
During this joyful season, we are grateful for our partnership with incredible nonprofit organizations in our community. These organizations provide various forms of support that enrich our community and help build a better future, making our region a better place to live, grow, and prosper. We’ve had the privilege of assisting several nonprofit organizations in...Continue Reading